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Dan-o!!!
People is the biggest thing. If I go to a shop I will spend money there and would be willing to spend a little extra if the sales guys will bs with me and just generally are nice peeps. I mean if store A has the rims I want and are 800 bucks but the people are asses I'll be more than happy to wander over to store B and pay a little extra cash.
A shop. There must be people there that can do installs of everything you sell. If you sell some kid a turbo kit for his new integra you have to be able to help him out witrh gettin it hooked up. At least know of an awesome shop where it can get done.
If you're looking at opening up a tuner shop. For the love of all that is mechanical, get a DYNO!! You would get sooo much business by having a dyno. Offer the dyno service cheaper than the other shops in the area and all the peeps in the state will go there to get their ish dynoed. I know that the shops around here get hella business from just having an in shop dyno.
I got more. But I type so very slow... :(
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